Drive Omnichannel Business Using Headless Commerce

From nostalgia to new technologies, Sirius is launching a Business Innovation webinar series that will cover innovative topics, such as artificial intelligence (AI), data science and more. To launch the series, our Customer Engagement experts will uncover these trending topics: Tools and methods to measure and optimize customer experience Opportunities to deliver personalized experiences that [...]

3 Considerations When Planning Your Digital Transformation

Before you go through the steps to building out or enhancing your digital strategy, you should understand what’s driving the digital revolution. Go where your customers are. Millennials are the largest workforce in the U.S., and they will increasingly dominate the adult population. This digitally-born population were some of the early users of AOL Instant [...]

How to Quickly Build Engaging Digital Experiences

Are you struggling with increasing your conversion rate? Are you finding it hard to ensure that your website visitors don’t click away after a few seconds? Is it hard to gain traction with your brand on mobile devices? Companies that embrace digital capabilities transform themselves, so they not only survive but thrive in the new [...]

Plan Your Data-Driven Digital Transformation Journey

Organizations leverage internal and external data to anticipate customer needs, provide better service, deliver better outcomes, and disrupt existing markets with business models. The amount of analyzed data that is “touched” by cognitive systems will grow by a factor of 100 to 1.4ZB in 2025. And it’s no surprise that studies are predicting more than [...]

Transforming Campuses with DNA for Education

Digital transformation has completely altered the landscape of business today-and that includes the business of education. Digital learning is making the modern-day campus increasingly connected, giving administrators, educators and students the power to collaborate and learn in groundbreaking fashion. That’s why IT leaders in education are racing to develop and implement strategies that can digitize [...]

How to Choose a Digital Marketing Agency

Today’s businesses need to consider the implications of not utilizing digital transformation to improve customer interactions and achieve other business benefits. A successful digital transformation strategy includes reviewing elements such as mobile applications, your eCommerce site, customer data insights, digital branding, and more. Consider these items when evaluating digital agencies: The Agency’s Own Look and [...]

The Four Stages of Sirius’ Digital Transformation Maturity Model

Today, you’re probably seeing the words “digital transformation” everywhere. But what is it, and how do you get there? Digital transformation is an application of digital technology, or a program of digital initiatives, that will impact and transform an organization. It focuses on business outcomes, specifically customer experiences and levels of innovation. To see the [...]

Three Reasons Why Digital Transformation is Important

Digital technology has transformed the landscape of client engagement, commerce, marketing and more, in such a way that impacts every area of your business. Every company is now a technology company! This means managing your transition to a digitally driven business model isn’t just critical to beating competitors, it’s crucial to corporate survival. The top [...]