How to Be Clever, Not Creepy, With Customer Data

For some consumers, just hearing the word “data” is enough to send shivers down their spines. Data controversies such as the Facebook-Cambridge Analytica scandal have made the public wary about how companies collect and use their data. However, data doesn’t have to be creepy, and shouldn’t be. When used securely and strategically, data can help [...]

By |2019-07-17T09:59:49-06:00July 17th, 2019|Blog|Comments Off on How to Be Clever, Not Creepy, With Customer Data