Preparing Your Website for the Holidays

As e-commerce continues to expand its reach beyond the traditional browser onto connected devices—smartphones, tablets, laptops, etc.—ensuring your business is ready to handle peak season traffic is an inevitable consideration. It is critical to plan appropriately beginning in the July/August timeframe and ensure the right parties are involved—not just your technical team, but other key [...]

By |2019-08-20T17:30:45-05:00August 19th, 2019|Blog|Comments Off on Preparing Your Website for the Holidays

Cloud or On-Prem: The Data Warehousing Crossroads

If you’ve gone down the path of a data warehouse you are likely at a crossroads. Should you move all or some of your data defined business requirements to the cloud? Enterprises of all kinds are starting to look down that road. Before we compare and contrast the two, it’s important to understand the benefits [...]

By |2019-02-15T11:19:41-05:00January 30th, 2019|Blog|Comments Off on Cloud or On-Prem: The Data Warehousing Crossroads

Marketing Lessons We Can All Learn From The Super Bowl

Super Bowl LIII is days away. Whether you’re rooting for the Patriots (Not again!) or the Rams, many of us, myself included, are more excited about what this year’s commercials will bring. According to AdAge, we already know to expect spots from Anheuser-Busch, TurboTax, Mercedes-Benz (of course, since they’re the hosting field) and Hyundai. Last [...]

By |2019-01-23T16:11:30-05:00January 25th, 2019|Blog|Comments Off on Marketing Lessons We Can All Learn From The Super Bowl

Infographic: Attribution Modeling Approaches

Marketing attribution means identifying a set of user action–events or touchpoints–that contribute in some manner to a desired outcome, and then assigning a value to each of those events. The concept isn’t new, but the methods and tools available have become more powerful. Tracking ROI and determining the KPIs of digital campaigns are key to [...]

By |2018-12-26T21:41:28-05:00October 31st, 2018|Blog|Comments Off on Infographic: Attribution Modeling Approaches

4 Industries That Find Blockchain Technology Useful

By 2024, the global blockchain market is expected to be worth $20 billion, and according to a recent study by IBM, one-third of C-level executives are considering adopting these technologies. Does that surprise you? Is your organization exploring blockchain or distributed ledger solutions? Recent reports indicate that blockchain has the potential to reduce certain industries’ [...]

By |2018-12-26T21:41:28-05:00October 23rd, 2018|Blog|Comments Off on 4 Industries That Find Blockchain Technology Useful

3 Benefits of Blockchain

By now, I’m sure that you’ve heard of blockchain. It’s a buzzword that’s worthy of our attention. Have you ever wondered if the benefits of blockchain truly stack up? Determine for yourself after you read these three advantages of blockchain technology. 1. See right through. Blockchain technology uses a similar technology, that of bitcoin, where [...]

By |2018-12-26T21:41:40-05:00August 20th, 2018|Blog|Comments Off on 3 Benefits of Blockchain

Master the Art of Data Science

Data scientists play a vital role in the modern business world, helping organizations identify insights and make more informed decisions. To stay ahead of the competition, organizations need insights quickly, and this can put a serious strain on data science professionals. If you’re looking for a modern analytics architecture to support your data needs, join [...]

By |2018-12-26T21:41:41-05:00August 15th, 2018|Blog|Comments Off on Master the Art of Data Science

A Smarter Business Intelligence (BI)

Does your business intelligence (BI) platform help you make decisions and plan for a prosperous future? It should and it can. To get ahead in today’s analytics-driven world, it’s important for organizations to have a solid business intelligence platform to help them make decisions and plan for a prosperous future. We’re hosting a live webinar [...]

By |2018-12-26T21:41:43-05:00August 6th, 2018|Blog|Comments Off on A Smarter Business Intelligence (BI)

Security Is the Foundation for Achieving Digital Dominance

Where are you on the path to digital transformation? Perhaps you’re just starting to build a transformation plan, or maybe you already have a grip on what you want to accomplish but don’t know where to start. The foundation of any successful enterprise is to become and remain a trusted organization or brand. And a [...]

By |2018-12-26T21:41:44-05:00July 27th, 2018|Blog|Comments Off on Security Is the Foundation for Achieving Digital Dominance

Deliver a Superior Digital Experience

In our digitally transforming world, your users have come to expect sub-second response times from applications. But as applications evolve, virtualize, and leverage container technologies like Docker, OpenShift, and Kubernetes - as well as hybrid cloud - they become more complicated. And that makes it more difficult to meet users' performance expectations. Watch the Sirius [...]

By |2018-12-26T21:41:45-05:00July 25th, 2018|Blog|Comments Off on Deliver a Superior Digital Experience