About Peggy Waite Bradley

Peggy Waite Bradley is a Digital Managing Consultant at Sirius.

5 Keys to Finding Success With Adobe Target

I want to tell you a tale that may sound familiar. Once upon a time, at a conference in a faraway land, a marketing/digital executive sat in a session on web optimization and personalization. The presenters showcased examples of amazing user experiences and unparalleled customer journeys. They flashed metrics on the screen touting massive gains [...]