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Why Understanding Mobile Moments Impacts Application Success

Mobile application development is still in its infancy, and is challenged with similar growing pains that were experienced with client/server applications in the ’80s and the Web in the ’90s. The challenges companies face include standards, strategies, architecture, device priorities, and now the multitude of form factors and user expectations. The biggest and most common [...]

Drive Desired Results with a Mobile Roadmap

Businesses today recognize they need to embrace mobile – and the opportunities and benefits it can provide if utilized correctly. But the primary challenge many companies face is how to incorporate mobile technologies and solutions in their overall strategy, and how to deliver value. Mobile impacts our lives both personally and professionally. It is creating [...]