Data today is not only growing faster and bigger than ever, it’s also considerably different than it has been. It comes from different places: social media and the Internet of Things, in addition to the enterprise itself. It’s used in different operations: analytics and cognitive workloads as well as backups and archiving. It’s structured differently: on flash, as file and object data, and as traditional block data. Data just isn’t changing the IT business, it is business.

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