What it takes to lead, and succeed, with SaaS: Pacesetters are looking to Software as a Service for competitive advantage.

The use of Software as a Service (SaaS) has skyrocketed over the last few years and shows no signs of slowing down.

What’s driving that demand? As expected, many we surveyed cited reducing the total cost of ownership (TCO) of their applications as the top reason for adopting SaaS. However, almost half are using SaaS to attain a broad range of powerful benefits that combine to deliver something even more critical: competitive advantage.

Leading companies are leveraging SaaS in powerful and even transformative ways. Read the complete study to examine what differentiates SaaS Pacesetters.

This post was originally published at IBM Center for Applied Insights.